Santo Domingo

District: Distrito National

●  Total area: 80 Km2

Population: 1.111.838 inhabitants

Municipio: Santo Domingo

Total area: 80 Km2

Population: 1.111.838 inhabitants

Historical Centre

●  Total area: 92.6 ha

●  Population: 13.600 inhabitants

Analysis Tools

1) Normative framework
2) Territorial Administered Analysis
3) Analysis of the current service
4) Technical dimensioning
      of separate collection services
5) Economic projection
      of the new service
6) Awareness raising programme
7) Hygienic Regulation of the Colonial City

Guidelines for the elaboration of the Plan


During our methodology sessions, we knew one thing for sure: that the production of solid urban waste, which is continually growing, is one of the third millennium's worst problem. The problem needs to be dealt with face on by governments, businesses and citizens in each country with everybody doing their part to protect future generations and guarantee equal opportunity to sustain development. At the end of the analysis process and comparison we created some guide lines. It was an easy to use manual for consultation, which gave advice on choices and indispensable actions at the launch and advises on the management of the new recycling system while respecting hygienic and sanitary principles and to protect the environment.

We therefore created guide lines, fully respecting the principles of economic sustainability, financial principles and administrative and environmental issues until we created a format which was applicable in different contexts. The conclusion of this work was to guide local administration in the project, in the awareness campaign, the realisation and launch of an efficient management system dealing with urban and other similar waste which was based on recycling.

Guide to the design
of an integrated system of waste management

SPANISH LANGUAGE

(63 pages)

Attachment III · Pilot project
composting plant

SPANISH LANGUAGE

(42 pages)

Guidelines for the development
of an integrated management project of waste

FRENCH LANGUAGE

(60 pages)

Recycling Plan


The recycling plan for Ciudad Colonial di Santo Domingo involved the resident population by introducing a door-to-door collection service in order to collect recyclable materials such as paper, cardboard, aluminium and white latten. The process was very well-structured and we worked for a long time on this plan. We finished the plan in mid November with the start of the recycling launch. The aim was for the ADN of Santo Domingo to allow the recycling process to grow independently. In the same way CBSA1's contribution, both technical and educational, was fundamental. The initial activities were: decide on the pilot area, analyse the potential and critical situation, stabilise the necessary operational techniques and the technology needed for the waste collection. They also decided on the selection of waste for recycling, the individual transfer area and to plan the awareness campaign. We launched the recycling scheme in the two ''barrios'' first, the other areas followed, so to support the citizens during the recycling process. In October 2013 the whole resident population of Ciudad Colonial took part in recycling scheme. The aim was to collect about 4% of multi-material (plastic, aluminium, white latten), about 5% of paper and about 2% cardboard within the first year. 

Final Project Plan · Santo Domingo 
SPANISH LANGUAGE

(53 pages)

Communication and awareness


We know all too well that communication facilitates the understanding of new knowledge even when change is regarding both social and cultural habits. In project REVIME, we gave equal space to communication and participation. We outlined the strategic actions by using the communication plan in order to expose the project and informed people about the recycling system, about the well-being of the environment and on the protection of their land. The awareness campaign went hand in hand with the communication plan in order to make people understand the immediate and future benefits thanks to recycling and to make them willing participants in this new activity.

A very important aspect of the communicative and awareness campaign is linked to the so called gamification; the way to involve people by using games in everyday activities in order to change the behaviour of people and encourage their interest in the message being communicated. During a demonstration in the main square, the international competition, educational activities, events and using participation instruments, we tried to motivate people until we made them understand the benefit and satisfaction from actively participating in the project and thus proceeding with recycling.
 

Communication Activities and Awareness Raising


We conducted a detailed awareness and informative campaign on recycling in Santo Domingo. The campaign process planned for a census to be given to most resident families in Ciudad Colonial in Santo Domingo.

The awareness raising team ADN, were first trained up in the topic and they then distributed a kit to each nuclear family. The contents of the kit were: a leaflet informing families of the correct way to carry out recycling, a calender with the days and times of disregarding waste, a card which enables residents to collect their rubbish bags and their first set of bags. (yellow for paper, blue for multi-material). In order to promote the launch of the scheme, we organised a press conference which was followed by a launching event.

The event was named 'Giornata Ecologica' (Environmentally friendly day), which took place in the main square, and it involved resident adults and youngsters in Ciudad Colonial in Santo Domingo.

Concerts, informative stands, attractions for children and games in the main square characterised the event. Throughout 2013 we organised other events and meetings for youngsters in order to motivate the residents in the different “barrios” to take part in recycling in accordance with the recycling plan. We also created an Info Point office, which is still there today, which ensures round the clock information and raising awareness activities.
 

Awareness Products

Card

Leaflet

Small Poster

Calendar

Communications Products


Poster 1

(50 x 70 cm)

Poster 2

(50 x 70 cm)

Poster 3

(50 x 70 cm)

Poster 4

(50 x 70 cm)

Poster 1

(70 x 100 cm)

Poster 2

(70 x 100 cm)

Poster 3

(70 x 100 cm)

Poster 4

(70 x 100 cm)

Poster 5

(70 x 100 cm)

Poster 6

(70 x 100 cm)


Poster 7

(70 x 100 cm)

Poster 8

(70 x 100 cm)

Poster 9

(70 x 100 cm)

Poster 10

(70 x 100 cm)

Photo Gallery